Michael Chalmers Graphic Designer
Digital Design

Digital Design


I've played a leading role in designing UX, UI, and branding for client websites, with a particular emphasis on Europe's largest pension schemes. In this capacity, I crafted comprehensive multi-media communication solutions, covering branding, website design, animated video production, and successful email campaigns.

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Website Design

Various websites that I have designed.

Websites are often the first touchpoint for customers. It's not just about having a website; it's about having a website that works for the client. From responsive design to easy navigation, every element plays a crucial role in shaping the perception of the clients brand.

It's not just about looking good; it's about communicating seamlessly, providing a user-friendly experience, and building trust in the brand.



Business Communications

B2B Bid management and presentations

In the competitive landscape of B2B (business-to-business) pitch and bid management, success hinges on a combination of strategic insight and effective communication. Crafting a compelling B2B pitch involves more than just presenting a product or service — it's about demonstrating a profound understanding of the client's needs and showcasing how your solution stands out in the market.

This demands meticulous planning, clear communication, and a keen awareness of industry nuances.


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Email Designs

B2C email designs

Effectively communicating with pension members requires a nuanced approach, and emailers stand as a powerful tool in the realm of pension member communication and marketing. Crafting personalised and informative email campaigns is essential to keep pension members well-informed about their plans, changes in policies, and investment updates.

Marketing emails are a potent tool for direct engagement, strategically designed to captivate recipients with enticing promotions, exclusive offers, and compelling visuals.

Digital Marketing

Website promotional assets

Digital marketing revolutionizes advertising by leveraging online channels such as social media, SEO, email, and content marketing. This data-driven approach allows businesses to precisely target audiences, measure campaign effectiveness, and gain valuable insights for ongoing improvement. The capacity for immediate, direct interactions with consumers through platforms like social media, can be highly effective.

In the fast-paced digital landscape, a strategic digital marketing approach is essential for businesses aiming to thrive and expand their online presence.

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